Odom Corp Wholesale Beverage Distributors


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Rust En Vrede


Winegrowing came to South Africa in the middle of the 17th century, courtesy of the Dutch East India Company. Rust en Vrede was established not long afterwards, in 1694. Naturally endowed, the country produced wine in volume, but geographical, cultural and political isolation left the Rust en Vrede vineyard neglected and in disrepair.

This all changed when Jannie Engelbrecht purchased the winery in 1977. He immediately set about making changes, and thus, the Rust en Vrede estate was reborn. Rust en Vrede became the first private winery in the country to specialize in the exclusive production of red wines, and in the early 1980s became the first producer in South Africa to make a blend of Cabernet Sauvignon, Shiraz and Merlot. This award winning wine would become known as Rust en Vrede Estate.

In 1998, Jannie handed the reins of Rust en Vrede over to his son Jean. Shortly after assuming control, Jean also appointed Louis Strydom as head winemaker. Together, they worked to accelerate the evolution of Rust en Vrede's wines and image, making it more relevant on the international wine stage and enabling it to compete with the leading wines of the world.

Their efforts were rewarded when Wine Spectator named the Rust en Vrede Estate to its “Top 100 Wines” four years in a row, a first for a South African winery. Rust en Vrede wines continue to be consistent performers on the local and international stage.